Contact
JERUSALEM REAL ESTATE
Sharon Friedman
Licensed Real Estate Agent
Sharon Friedman has called Jerusalem home since moving to Israel in 1998 from Manhattan. A former lawyer, literary agent, and Israel’s first women’s boxing champion, she brings a unique combination of sharp negotiation skills, perseverance, and personal dedication to every transaction. With over 18 years of experience in Jerusalem real estate, Sharon is committed to achieving the best possible results for her clients, whether selling a property or helping buyers find the right home at the right price.
Licensed Since
2016
Education
BA Economics
Residence
Yerushalayim, Israel
3
Years at JRE
50+
Transactions
Specializes In
Baka
German Colony
Rehavia
Arnona
Areas of Expertise
International Buyer Representation
Published Projects
Sharon's Projects
German Colony Luxe Project
In Jerusalem’s German Colony, Hildesheimer 15 is a rare boutique collection of homes in two four-story buildings, set around a tranquil garden with a water-lily pond.
Metudela St. Project in Rehavia
An exceptional opportunity to purchase a brand-new residence in Rehavia, one of Jerusalem’s most prestigious and sought-after neighborhoods.
Shmuel Hanagid 15 Project
15 Shmuel Hanagid is a beautifully designed boutique building combining elegant Jerusalem architecture, an intimate residential setting, and an exceptional central location.
Mekor Haim 21 Project
Mekor Haim 21 Residences redefines upscale urban living. Meticulously finished one- to five-bedroom homes including garden apartments and penthouses feature premium specifications, private underground parking, dedicated storage and a porch sized for a kosher sukkah.
Natuzzi Residence
An extraordinary new branded residential development where timeless Italian design meets the spirit and character of Jerusalem. Located in the emerging Southern Talpiot district, between Baka and Arnona, this landmark project offers a rare opportunity to own a fully designed and furnished home created in collaboration with Natuzzi Italia.
The Baka Development
Rare brand-new construction in Baka – not a TAMA 38. Two elegant buildings with underground parking, storage rooms, and balconies. Upper floors offer panoramic views including Har HaBayit. Construction begins early 2026.
Ma’avar Hamitlah 4 Project
Every residence at Ma’Avar HaMitlah 4 has been thoughtfully designed with the modern homeowner in mind. From intelligently planned layouts to expansive windows that flood each room with natural light, every detail has been carefully considered to create homes that feel both spacious and welcoming.
Sokolov 6 Project in Talbiya
In a boutique building of only 6 floors, 12 apartments have been carefully designed. The architectural design combines classic lines with a contemporary interpretation, meticulous finished and open, pleasant spaces, designed for a relaxed and high-quality Jerusalem lifestyle.
Shimoni 23 Project
Located on Shimoni Street in the established Rasko neighborhood of Jerusalem, Shimoni 23 presents a rare opportunity to join a boutique new development in one of the city’s most well-connected residential areas.
Published Articles
Articles by Penina's
Should I Hire a Designer for My Jerusalem Apartment
Hiring a designer for your Jerusalem apartment is a strategic investment in both the functionality and aesthetic appeal of your space.
Essential Questions to Ask Before Purchasing a Property in Jerusalem
Purchasing a property in Jerusalem is a journey filled with potential and promise. By asking the right questions about legal status, building condition, market trends, finances, neighborhood dynamics, and property management, you position yourself for a smart and secure investment.
Testimonials
What Clients Say
“A true professional who prioritized our needs above all else. The entire experience was first-class.”
M.S.
New York, USA
“Deep knowledge, genuine care, and flawless execution. We could not have asked for more.”
R.T.
Sydney, Australia
“Made what seemed like an impossible process feel completely manageable. Highly recommended.”
Y.K.
Toronto, Canada